Why Social Media is bad news for BAA
December 22nd, 2010 by Ian Howie.
Simple question: why can’t the UK deal with snow?! Or rather why, as BAA owner of Heathrow Airport have demonstrated this week, is snow an online PR disaster waiting to happen
Continue readingWeb Analytics Demystified
December 1st, 2010 by Ian Howie.
What I’ve found helpful with our clients is to spend time demystifying Web Analytics, and showing how it can help an organisation to grow online. I thought I’d share some of these insights with you.
Continue readingGoing Beyond Google Analytics
November 24th, 2010 by Ian Howie.
Going Beyond Google Analytics: Why you should be using: Social Mention, Kampyle & ClickTale…
Continue readingThree New Google Analytics Insight Features
November 10th, 2010 by Ian Howie.
In the past few months Google have re-launched three powerful Google Analysis tools:Analytics Intelligence, In-Page Analytics, and Weighted Sort.
Continue reading5 Ways to gain Video Audience Intelligence
November 4th, 2010 by Ian Howie.
Video Analytics helps you identify your best content and discover audience behaviour with insightful details.
Continue reading