Resources

Keyword Elite is a must have keyword research tool. With a focus on long tail “money keywords” it’s a must have for any Internet Marketers toolbox. Get Keyword Elite

Web CEO is a might powerful SEO tool. Everything from Page Analysis through to linking and ranking reports can be found. One for the serious SEOers. Visit Web CEO website

Google Website Optimiser is a free tool that allows you to carry out experiments. It’s quite easy to use and can have an incredible effect on your conversion rate. Sign-up For Google Website Optimiser

Google Analytics is a powerful, free, website Analytics package. With Analytics you can find out how your visitors interact with your website. Sign Up for Google Analytics

Building Pay-Per-Click campaigns can be a time consuming process. Speed PPC takes a lot of the leg work out of campaign creation. Easily break down keyword lists into Adgroups whilst generating keyword relevant adverts. its PPC – at warp speed! Paid for tool. Visit Speed PPC website.

PPC Bully eliminates a lot of the “trial and error” part of PPC. By being able to see which ads in your market are profitable is a great way to start your campaigns. Paid for Tool. Visit PPC Bully Website

With SpyFu you can find out the adverts your competitors are running, the keywords they are bidding on and an estimate of their daily budget. Carry out keyword research based on what’s actually happening in your market. Free and Paid for Tools. Visit SpyFU Website

Perry Marshall is one of the original Google AdWords experts. This is the book that put him on the map. This books covers all the basics and the techniques on advert copy are still very relevant today. A new 2010 edition is coming out very soon. View Ultimate Guide to Google AdWords on Amazon

The leading book on website copy-writing. The blueprint for copy in this book is worth the money alone. Stop writing poor copy, and start writing web copy that sells. Recently updated with loads more extras. View Web Copy That Sells on Amazon

Always be testing is the complete guide to Website Optimiser. If your thinking about running your own experiments this book is a must have. View Always Be Testing on Amazon